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How the team expanded…

– April, 2017

Simon acquires half of the shares of AVERE, bringing a significant input in the growth of baking papers for PDL under the new Primabake brand.

– June, 2017

Simon convinces Isabelle to join him, in order to take care of the customer service of the baking papers segment.

– March, 2017 AVERE joins forces with FiberPro, in Asia, to extend its presence outside of Europe.

– February, 2018 AVERE welcomes Justyna on board to cover territories like Eastern Europe, the Baltic countries, the UK and some other key customers located in Israel. Justyna brings along with her knowledge in technical papers, a wide customer network.

– June, 2018 David joins the team, and acquires the other half of the shares. His experience in North America will help us to expand our sales in that territory. He also brings his knowledge in converted products to develop further our product portfolio. – August, 2018 As North America’s market can’t only be handled from Europe, Yvonne Lin, based in Pennsylvania, USA, will be our local contact person. Yvonne gathered her experience at FiberPro, handling baking paper sales in Australia and New Zealand with our local broker.


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